hi, i'm ashley. Full-Stack ux/UI designer, product pro, and developer.

I've launched more than 30 products from start to finish during my career.


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I’m not currently taking any new work, but if you want to see what I’m up to these days as VP Product and Head of Development for huggg, based in Bristol, download the app!


My experience spans software, B2C mobile apps, digital SAAS services, wearable devices, responsive websites, and branding.

"Porciuncula’s story doesn’t fit the conventional portrait of a successful UX designer, but she now views this as a strength." Read my interview for Adobe's Women in UX series.

Read my interview on Adobe.com →


"Ashley is one of the best designers and engineers I've ever worked with"

"If you want someone who kills it every time, you better hire this girl!"

"I've had to pleasure of working with Ashley in design and development and have been inspired by her ability to turn ideas into works of art."

"Her understanding of design principles and in engineering made her one the most resourceful and detail oriented talents I've ever worked with."

Read more on LinkedIn →